If you have not heard of WordPress, you are likely missing out on one of the most SEO-friendly platforms. WordPress SEO in Sri Lanka aids in raising a website's organic traffic and search engine rankings. It is straightforward to use. A WordPress website may be launched without the need for a developer, and even non-techies will find it relatively easy to use.

Although WordPress comes with many fantastic features out of the box, if you have a little technical know-how, AutoPosting there are various ways you can enhance the performance of your website. As a result, you can build it on WordPress yourself or with white-label services at a reasonable cost using the help of international SEO consultants according to your preferred SEO package in Sri Lanka.

While there is no doubt that the platform saves you time and enables you to follow best practices even if you lack knowledge, you must realise that you must put in the work to rank your website on Google. WordPress alone is not a substitute for a strong SEO approach.

To apply the methods below, you don't need to be a technology expert. If you already use WordPress, you already possess the necessary skills. Here are a few tips on how to incorporate the best SEO tactics:

1. Check your site's visibility settings.

WordPress has a built-in feature that allows you to block search engines from seeing your website. This option is there to offer you some time to work before it is ready to be seen by the general audience.

However, occasionally, this choice may be inadvertently selected, rendering your website invisible to search engines. The first thing you should check to be sure of is that this option is not selected if your website is not showing up in search results.

2. Using SEO-Friendly URL Structures in WordPress.

SEO-friendly URLs have terms that express the page's content clearly and are simple for both people and search engines to understand. Here are a few instances of URLs that are search engine-friendly:

website

Here is an example of a non-friendly URL:

website

You will see that these URLs contain numbers that have nothing to do with the content, so a user cannot infer what is on the page simply by looking at the URL. Your chances of obtaining better placements in search results are increased by using permalink structures that are SEO-friendly.

3. Choose an SEO-friendly theme.

The customer experience and speed can be optimised to aid with SEO. Before installing one of the more than 9,000 WordPress themes, consider the following factors:


Responsiveness on mobile: Pick a theme that is responsive to screens on desktop, tablet, and mobile devices. Due to its significant impact on user experience, mobile responsiveness is a ranking criterion.

Speed: Use a theme that just has the necessary functionality installed; stay away from those that have a lot of large graphics and animations. Your website's performance will improve because of using a quick WordPress theme.

Install a theme that receives regular performance and security upgrades from active developers.

4. Choose between website and website

Choosing whether to use the www subdomain is the next step in optimising your website for search engines. The www and non-www domains are treated differently by Google. Choosing a single format will improve your ranking.

Go to your WordPress Dashboard->Settings->General to specify your domain format. The WordPress Address (URL) and Site Address (URL) fields should be filled out with the selected version before clicking Save Changes.

5. Add XML sitemaps to WordPress.

A specifically prepared file called an XML Sitemap contains a list of every page created. Search engines can quickly find all of your material thanks to this. Although using it does not improve your website's search rankings, it does make it easier for search engines to discover the pages and begin ranking them.

6. Add your site to the Google Search Console.

The Google Search Console sometimes referred to as Webmaster Tools, is a collection of tools that the search engine giant provides to help owners understand how their content is perceived by the public.

It offers reports and data to better understand how your pages appear in search results. Additionally, you can view the actual search phrases that people are using to locate your pages, how each page shows up in the search results, and how frequently people are clicking on your site.

With all this information at your disposal, you can better grasp what is and is not working on your website. Afterwards, you can adjust and rearrange your content strategy.

7. Sign Up for an SSL Certificate.



With the help of an SSL certificate, browsers can interact with your website more securely. It is the "s" in HTTPS, to put it another way. Google Chrome users need SSL certificates because they will display a warning with a missing or expired SSL certificate, which could drive many visitors away from your website.

One of the reasons it is so well-liked is that it is without a doubt one of the most SEO-friendly content management systems (CMS) available. Not only is it user-friendly, but it also makes a variety of SEO strategies simple to apply with only a few excellent plugins.

If you are using it, it is a good choice. By taking these actions, you are placing yourself in a wonderful position to outrank your rivals.








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